From: dolphans1@xxxxxxx
Reply-To: olympus@xxxxxxxxxxxxxxx
To: olympus@xxxxxxxxxxxxxxx
Subject: Re: [OM] The end of OM?? (+ impending new SLR)
Date: Sun, 27 Jan 2002 03:35:07 +0000
Skip,
Do you know for a fact that Olympus we'll be introducing
a digital camera line, with interchangable lenses or is
this just speculation?
Sam.....
> Come on "guys"!.....This wasn't really unexpected to any rational
person.
>
> My take:
>
> - They have stretched the existing stock of OM-System componants as far
as
> they can and can't supply dealer orders anymore. It's been many years
since
> the manufacturing line has run any core OM products (lenses or bodies).
> I'll bet the orders have been paultry anyway.
>
> - The strategy of raising prices on sunk-cost inventory has worked,
> allowing them to continue to offer a prestigous, professional line at
> minimal cost. The profits also provided a small subsidy to the company
to
> help with digital R&D (I'll bet it was VERY small).
>
> - This announcement of the end of the OM-System conveniently coincides
with
> the upcoming introduction of their professional, digital,
> interchangable-lens SLR. So they've weathered the storm and now have a
new
> line to carry the high-end torch forward. The archaic OM-System ends up
on
> the proverbial trash heap.
>
> Personally, as I've said many time in this forum - The OM-System is
dead.
> Long live the OM-System!
>
> Bring on the new SLR - I'll be in the market in 2 years for something
like
> it.
>
> Skip
>
>
>
> >From: alias@xxxxxxxxxxxxxxx
> >Reply-To: olympus@xxxxxxxxxxxxxxx
> >To: olympus@xxxxxxxxxxxxxxx
> >Subject: [OM] The end of OM??
> >Date: 17 Jan 2002 12:08:04 -0000
> >
> >The Japanese news release translated by excite.co.jp.
> >
> >Is this for the Japanese market only?
> >
> >Chris Lee
> >Hong Kong
> >
> >
> >
> >Sale of 35mm single-lens reflex camera system "OM system" is ended.=20
> >
> >Olympus Optical Co., Ltd. (president Kikugawa ?) ends the body
> >"OM-3Ti" of 35mm single-lens reflex camera system "OM system", and
> >sale of "OM-4Ti BLACK" lately. Moreover, it is ended after continuing
> >sale about the lens and accessories of OM system which produce at
> >present till the end of March, 2003.
> >=20
>
>
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