At Costco in Honolulu (and Coralville, IA, for that matter) not an Olympus to
be seen. Nothing but Rebels and N thingies and little Fujis.
I guess when you fell a great tree, it still takes a long time to remove the
stump.
Joel W.
On Jan 2, 2013, at 7:07 AM, Ken Norton <ken@xxxxxxxxxxx> wrote:
> Last week we were over in Michigan visiting family and picking up my
> 4x5 color enlarger which has been in storage at my Dad's place. While
> going up through Muskegon, what do we see?
>
> A billboard for a local camera shop--advertising OLYMPUS!
>
> The next day, we pay a visit. There was a decent sized spread of
> Olympus m43 gear including the latest/greatest stuff. They even had a
> small handful of legacy 43 gear there too. All said and done, I'm
> going to say that they had close to a linear meter of display cabinet
> in use for Olympus. I haven't seen that much cabinet space devoted to
> Olympus since probably 1985.
>
> Granted, Nikon and Canon each had 3 meters or more of display area,
> but I was shocked and pleased.
>
> I talked to the owner and he said that Olympus has been selling very
> well this holiday season--a great success. However, he said (and the
> other camera store in town also confirmed with their own numbers) that
> the Digital Rebel accounted for over half of all cameras sold this
> season. It outsold all other brands combined!
>
> That puts an interesting perspective on success and relative success.
> I'm very happy for Olympus, but at the same time we need to
> acknowledge that somebody else is still winning. I asked about Nikon
> sales and an interesting comment was made about that. Turns out that
> the big box stores and general purpose retailers are where Nikon (and
> Sony) has made the most sales this holiday season. The dedicated
> camera stores' bread and butter remains Canon.
>
> --
> Ken Norton
> ken@xxxxxxxxxxx
> http://www.zone-10.com
> --
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