>
> Why are rumor sites taken as if official announcement from Olympus?
>
Because in this day and age, you have to prime the pump to get enough
excitement going to sell the cameras. Canon has actually made a tremendous
mistake lately by not feeding the rumor mill. As a result, their Rebels and
DXX series cameras have not been as good of sellers as they could have been
if they built some pre-demand for them.
Olympus, Leica and Nikon are using the rumor mills to their advantage and
have been doing a good job of creating the demand for the new product before
it is actually released.
Well-timed leaks and suppositions are not an accident. In the case of one
particular brand, the leaked specifications, pictures, etc., will emerge
from some obscure third-world country nobody other than a professor of
sociology has ever heard of. In fact, so obscure that you have a hard time
finding an online translator that will convert the text into anything other
than pig latin. But even this is no accident. It is not a coincidence that
the sentence structure is so hacked up. Like clockwork, this third-world
revelation will happen 10-14 days before launch. It is completely
coordinated and planned which country/language the leak will come from.
Now, what is REALLY interesting is that we've actually seen a preview of one
of the new cameras but the leaked info is in isolated chunks and seemingly
unrelated to each other. I think my partner in crime isn't even aware of
that one. :) But there is a new leak within the last 24 hours which the
rumor sites will totally overlook and there is absolutely no way we can
reveal it on ZX yet. If I say a word, my b*lls will be chopped off and fed
to the penguins.
AG
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