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Re: [OM] OT: Bad Marketing Ideas

Subject: Re: [OM] OT: Bad Marketing Ideas
From: John Hudson <OM4T@xxxxxxxxxxx>
Date: Mon, 02 Dec 2013 19:09:58 -0400
You did watch Bill Gates on CNN this afternoon quite diplomatically take the 
mickey out of Jeff Bezos ?

jh


----- Original Message ----- 
From: "Moose" <olymoose@xxxxxxxxx>
To: "Olympus Camera Discussion" <olympus@xxxxxxxxxxxxxxxxx>
Sent: Monday, December 02, 2013 4:39 PM
Subject: Re: [OM] OT: Bad Marketing Ideas


> On 12/2/2013 7:16 AM, Chris Trask wrote:
>>       Just came across this on the BBC online news:
>>
>> http://www.bbc.co.uk/news/technology-25180906
>>
>>       Yet another very bad idea for appeasing those in desparate need of 
>> instant gratification.
>
> Let's see, guy who has built an on-line catalog and fulfillment giant from 
> scratch, vs. guy with no experience in the
> field.
>
> His initial strategy to avoid collecting Calif. sales tax, long running 
> standoff with them, final compromise to give him
> a year's grace, then building a fulfillment based strategy to blunt the 
> effect of collecting tax was all brilliant
> business strategy. Notice that the eventual strategy, like his whole 
> business, is based on fulfillment expertise.
>
> Well, OK, he's also found a way to avoid collecting taxes on a lot of 
> sales by upgrading the place of 'affiliates' that
> are out of state and have no bricks and mortar business there. Again, 
> making his money on placement and fulfillment
> fees. I have wondered if some of those, like Rainbow Imaging, may be less 
> than entirely independent of Amazon.
>
> Let's see, 'free' two day shipping and tax on some items vs. a week to ten 
> days, sometimes free, with no tax. I still
> buy a lot of stuff from/through Amazon. B&H, Cameta, Adorama, LLBean, etc. 
> are all good retailers and marketers, but it
> takes a week or more for their free shipping to get here. Of course, the 
> two day shipping is actually free to me, as I'm
> piggy backing on my son's paid Prime. Did you know that's legit for 
> immediate family members?
>
> Sorry Chris, I'll Back Jeff on fulfillment ideas every time. If this one 
> doesn't pan out, it'll more likely be technical
> or regulatory problems, not a misunderstanding of his business and 
> customers.
>
> Deliver Me Moose
>
> -- 
> What if the Hokey Pokey *IS* what it's all about?
> -- 
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