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[OM] The DC price wars just escalated

Subject: [OM] The DC price wars just escalated
From: Chuck Norcutt <chucknorcutt@xxxxxxxxxxx>
Date: Sun, 10 Aug 2003 16:02:40 -0400
Today's Boston Globe has a sales flyer from CompUSA offering an Argus 5 MP with Ricoh 8-24mm f/3.4-3.6 zoom for (after various rebates) $279.

Watching the prices of DC's over the past year; it used to be that a good rule of thumb was $100 per megapixel + $100 for a 3X optical zoom. In the past 4-6 months the rule of thumb has changed to $100 per megapixel including the 3X optical zoom.

By that rule the Argus ought to be $500 minus some discount for "Argus quality" vs the bigger boys. Indeed, the "regular price" is shown as $400 but the selling price is $279. Regardless whether it's Argus (hey, that rhymes) this is bound to put some major downward price presssure on "the other guys".

Chuck Norcutt
Woburn, Massachusetts, USA


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