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[OM] prints and gallery descriptions

Subject: [OM] prints and gallery descriptions
From: "Bill Pearce" <bspearce@xxxxxxxxxxxxx>
Date: Mon, 24 Feb 2003 19:55:05 -0600
The terms "chromogenic print" and "silver gelatin print" come from the art
gallery world, The term "vintage gelatin print" is from the sales gallery
world, and quite another thing.
There is a need, in that world, to have more precise descriptions, to
differentiate between chromogenic, ciba, dye transfer, and other types of
prints. Remember, a "Giclee" print is really just an expensive ink jet.

The chromogenic print is simply the standard color print that you get from
everyone from WalMart to the best pro lab. I'll let the photo chemists
describe what makes it that. In the case of the sales gallery, this
description also gives the most pedestrian of processes an cachet that
allows a greater price than if it were described as a "Color print from the
WalMart."

Along the same lines, the term "silver gelatin print" is the standard black
and white photo print, although in this case, it usually is understood to be
on fiber rather than resin coated paper.

The term "vintage silver gelatin print" should be translated as "old print"
and is beginning to find disfavor among museum professionals outside the
sales world. It is often meant to indicate that the print was made by the
photographer soon after the negative was exposed, although it is more often
than not impossible to provide provenance that detailed.

Bill Pearce


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